Services and Expertise

Smart Connections PR is an active partner in our clients’ successes and we take this role seriously. Our principals oversee PR campaigns, pitch articles, and position our clients so their stories are front and center, where their customers can see them and their industries can applaud them.

Global Public Relations

Global Public Relations

Information is borderless. The instantaneous pace of digital media means that companies need to be current and relevant. Smart Connections is part of the GlobalCom PR Network, a worldwide group of full-service public relations and marketing communications agencies.

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Media Relations

We leverage our long-standing and extensive media relationships to ensure a company’s messages reach the right audiences: shareholders, stakeholders, customers, employees and the press. It’s our job to make the brand shine, and to familiarize the target market with the company.

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Media Relations
Public Relations

Public Relations

Public relations is a team effort, and we are with our clients every step of the way. Our personalized and hands-on approach ensures that any PR campaign meets specific corporate or marketing goals and exceeds the client’s requirements.

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Content Creation

We work with our clients to develop content that delivers the key points and stories needed to shape and refine the ongoing conversations about their companies, products and brands.

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Content Creation
Social Media

Social Media

Traditional media is no longer enough: being social media-savvy can be critical to managing your company’s brand, connecting you with stakeholders and shareholders, and to controlling your story and message. But where do you start? And how do you measure results?

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Analyst Relations

We see analyst relations as a critical activity for any public relations program. Reaching key influencers in your market sector will be an important component of your overall PR program.

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Analyst Relations
Corporate Communications

Corporate Communications

Our strategies are tailored to each client’s particular business objectives: our start-up firms might need coverage to launch their company and brand, and to deliver key features and benefits to attract customers.

We believe in a personal approach.  To speak on behalf of our clients, we need to know what’s happening with them. We are proud of the fact that we communicate directly with our clients every day – email, phone calls, text messages or instant messaging – whenever they want to reach us, we’re available. Being fluent about what our clients are doing ensures that we’re never out of step with a change in strategic direction, a new product launch, or a crisis situation.

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