About Smart Connections PR

Business Background and Team

Our team comprises account executives with extensive public relations experience...

Our team comprises account executives with extensive public relations experience...

in technology, manufacturing, retail, healthcare, and proptech PR as well as other sectors. We know the industry analyst community, we’re social media zealots, and we have deep expertise in all facets of PR.

Partners and Co-Founders

Partner, Co-Founder

Joanne Hogue

Partner, Co-Founder

With over 25 years in the PR industry, Joanne drives client media relations initiatives with unparalleled success.

As Partner of Smart Connections PR, Jo has not taken her foot off the gas since the company’s inception in early 2013. She oversees SCPR’s strategic focus across client and business development. Her vision of excellence can be seen in all that SCPR delivers – planning out strategy, always getting the interview, with results on time and as promised.

Jo’s coverage resume epitomizes client service excellence. Her expertise regularly brings SCPR’s clients in touch with esteemed trade, business and financial publications. Jo has particular experience in working closely with and providing corporate PR counsel to chief executive officers, resulting in regular coverage with top-tier media.

Previously a managing director of a PR agency, Joanne is keenly aware of how to leverage the full resources of the agency on the clients’ behalf. From developing campaigns for large corporate IT clients, start-ups navigating their first ventures, to small-business owners and professional authors, Jo’s PR experience is deep and nuanced.

A native of the UK, Joanne has lived in the United States for the past 25 years with her husband and two sons.
Partner, Co-Founder

Dina Grills Petrosky

Partner, Co-Founder

Dina has over 30 years of experience in media and communications– as both a journalist and a public relations professional. She has worked with Joanne in PR since 1999 and has fond memories of Y2K and its less than catastrophic outcome.

Times have changed and PR moves faster than it ever has before. Dina works with clients and SCPR’s account teams to ensure client news is turned into actionable items for media and analysts. Dina is the chief content creator at Smart Connections PR and spearheads award and speaking opportunity initiatives, ensuring clients receive the accolades of which they are worthy. She consults with clients to create impactful social media campaigns and has been known to write an irreverent hashtag or two.

Dina spent a decade in broadcasting where she enjoyed stints as an Associated Press award winning news director, radio talk show host, and alternative rock disc jockey in the Providence, RI metro market.

Dina holds a Bachelor of Arts degree in Journalism, and a Master of Arts degree in Communication Studies, both from The University of Rhode Island.

The GlobalCom PR Network

Smart Connections PR is proud to be a member of the GlobalCom PR Network, a consortium of full-service public relations agencies with 70 offices located in the European Union, Africa, Asia Pacific, the Middle East, and North and South America. The Global PR Network consists of more than 1,400 experienced PR consultants with B2B, B2C, enterprise and commercial expertise with a proven track record in providing clients with the most experienced and most cost-effective approach to multi-market, international PR.

If you are a business that requires PR services on a global scale, please reach out. We are happy to share our expertise and the experience of the member agencies of GlobalCom to create specialty PR campaigns to suit all budgets.

Services and specialisms

Working across a range of services, geographical regions and industries, Smart Connections PR can hit the ground running in terms of research and campaign development, from putting together an action plan based on industry and competition research, to sitting down together with the client to find the best approach to structure and implement a creative public relations campaign.

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