Our team is comprised of account executives with extensive public relations experience...
in technology, manufacturing, retail, healthcare, and proptech PR as well as other sectors. We know the industry analyst community, we’re social media zealots, and we have deep expertise in all facets of PR.
Partners and Co-Founders
As Partner of Smart Connections PR, Jo has not taken her foot off the gas since the company’s inception in early 2013. She oversees SCPR’s strategic focus across client and business development. Her vision of excellence can be seen in all that SCPR delivers – planning out strategy, always getting the interview, with results on time and as promised.
Jo’s coverage resume epitomizes client service excellence. Her expertise regularly brings SCPR’s clients in touch with esteemed trade, business and financial publications. Jo has particular experience in working closely with and providing corporate PR counsel to chief executive officers, resulting in regular coverage with top-tier media.
Previously a managing director of a PR agency, Joanne is keenly aware of how to leverage the full resources of the agency on the clients’ behalf. From developing campaigns for large corporate IT clients, start-ups navigating their first ventures, to small-business owners and professional authors, Jo’s PR experience is deep and nuanced.
A native of the UK, Joanne has lived in the United States for the past 25 years with her husband and two sons.
Dina Grills Petrosky
Dina Grills Petrosky
Times have changed and PR moves faster than it ever has before. Dina oversees Smart Connections PR’s account teams to ensure client news is turned into actionable items for media and analysts. Dina is the chief content creator at Smart Connections PR and spearheads thought leadership article creation, award and speaking opportunity initiatives, and ensures clients receive the accolades of which they are worthy. She creates impactful social media campaigns and has been known to write an irreverent hashtag or two.
Dina spent a decade in radio broadcasting where she enjoyed stints as an Associated Press award winning news director, talk show host, and alternative rock disc jockey in the Providence, RI metro market.
Dina holds a Bachelor of Arts degree in Journalism, and a Master of Arts degree in Communication Studies, both from The University of Rhode Island.
The GlobalCom PR Network
Smart Connections PR is proud to be a member of the GlobalCom PR Network, a consortium of full-service public relations agencies with 70 offices located in the European Union, Africa, Asia Pacific, the Middle East, and North and South America. The Global PR Network consists of more than 1,400 experienced PR consultants with B2B, B2C, enterprise and commercial expertise with a proven track record in providing clients with the most experienced and most cost-effective approach to multi-market, international PR.
If you are a business that requires PR services on a global scale, please reach out. We are happy to share our expertise and the experience of the member agencies of GlobalCom to create specialty PR campaigns to suit all budgets.
Globalcom PR Network Annual Meeting 2022
Globalcom PR Network Annual Meeting 2018
Globalcom PR Network Annual Meeting 2017
Sectors and services
As a boutique-sized PR agency working across a range of services, geographical regions and industries, Smart Connections PR can hit the ground running in terms of research and campaign development, from putting together an action plan based on industry and competitive research, to sitting down with the client to find the best approach to structure and implement a creative public relations campaign.
Industry analyst relations
Develop deep relationships with name brand analyst firms to keep our clients top of mind, ensure inclusion in industry reports.
Various audiences and stakeholders have specific needs and interests; a good relationship involves the right messaging.
We create thought leadership articles and placement opportunities to ensure clients are known for their leadership and knowledge.